12 April on the 10th anniversary of Engnice, Engnice and Dairy of 1888 proudly signed full collaboration agreement.
Engnice is a leading company with its own famous brand of formulated milk powders including infant formula milk powder to the Chinese market. Further Engnice is a leading manufacturer of other baby and kids nutrition and diapers and holds extensive and solid distribution all over China. Together with Dairy of 1888, Engnice now is taking the important step into Organics.
Engnice will be setting up a product facility in Scandinavia to manufacture its own organic infant formula milk powders based on organic Danish milk supplied from the heritage organic source of Dairy of 1888. Starting already from this year Engnice will sell and distribute organic whole milk powder and Mama formulas under our original brand Them®1888.Organic is becoming a trend and the preferred choice for consumers emphasizing health benefits and the safe and traceable origin.
On the ceremony, Yaochen, a well-known actress in China and loved by many people of different countries was also invited as the ambassador for Engnice's cooperative diaper partner.
Market size of organic is on the short term growing to 80 -100 billion RMB and especially within dairy and infant formula milk powders the trend is clear. Organic is our believe and we are happy to be part of this journey together with Engnice.
News link in China:
http://news.csbtv.com/news/00000000108969
https://moment.rednet.cn/rednetcms/news/20180412/1235014.html?from=groupmessage&isappinstalled=0
http://zt.voc.com.cn/Topic/hunanxiaofeiyilan/mobile/article/201804/201804121910468529.html